TikTok is no stranger to trends that take over the app, and the latest is the “MascaraTrend.” Users are using the term “mascara” as a code word for their partner or romantic interest, as the code is inconspicuous and comes in handy when discussing sensitive topics that violate the app’s community guidelines, which prohibit explicit language.
The majority of the videos and comments refer to male partners, with the “wand” being used as a code for “penis.” Some users are using the code to talk about the positive aspects of their relationships, while others are using it to discuss the times their partners have hurt them.
The videos are set to the song “Constellations” by Duster and use the hashtag “MascaraTrend.” As of the time of writing, the hashtag has over 25 million posts, making it one of the most popular trends on the app. Users are making humorous jokes and comparisons between romance and makeup, such as “my mascara stuck its wand in another tube” or “I had to let my mascara go.”
While the code is popular among TikTok users, it can be confusing for those who are unaware of the new meaning of “mascara.” Some users have been left stumped, as the term “mascara” is traditionally associated with makeup and not romantic relationships.
This is the latest example of new acronyms and slang cropping up on social media platforms. As social media continues to evolve, more and more new jargon is popping up. For example, the acronym “FYP” has become a popular term on TikTok, referencing the app’s “For You Page,” which recommends content to users. The ATP acronym is also gaining traction on the app.
In conclusion, the “MascaraTrend” on TikTok is a prime example of the new slang that emerges on social media platforms. As users continue to adapt and evolve, it’s clear that social media will continue to be a breeding ground for new trends and jargon.
